Prix Juste Producteur
Every fruit supplier claims it, we prove it.

Quand c’est juste, c’est juste !
To earn the Prix Juste Producteur label, a producer must demonstrate that the price received for their products covers production costs and provides fair compensation. The criteria include, among others:
- Identification of producers and producer groups - Democratic governance within the group - Quality-focused pricing policy - Short payment terms - Sustainable production practices - Audits and guarantees
Why did we choose Prix Juste Producteur?
The Prix Juste Producteur label not only ensures fair prices for farmers, it also guarantees quality products for consumers.
“By paying our farmers a fair price, we help ensure that they can keep farming, we contribute to more equitable trade, and consumers get to enjoy high-quality products—like our fruit boxes.” — Yannick Aerts
Now you know what the label stands for! When you see it, you can make an informed and conscious choice. And yes, our fruit boxes proudly carry this label. Because we care about what’s good for farmers, for the environment, and for your health.